There is no such thing as a name matches an object from the very beginning. All things are named in accordance with the popularity of their use by people. When everybody accepts a name, it is proper for the thing it refers to. Names that are not accepted or commonly used are not appropriate. Names are not originally meant to refer to a particular object; it is through popular use that a name comes to designate a particular thing. Once accepted through popular usage, a name has established its fixed association with the object it refers to. (Xunzi)